The Real Struggle of Every Student

It begins with a dream, a passion for a subject, a curiosity to explore something new, or sometimes, just the hope of a stable career.

But as soon as the dream meets reality, the questions flood in.

Question 1: “Do colleges near me even offer the new-age course I’m looking for?”

Maybe you’re in Bangalore and passionate about Media and Journalism. You start searching “Best colleges for BA Media and Journalism near me.”

What do you find?

• SEO-optimized websites that pop up because they’ve mastered keywords, not necessarily quality.

• Outdated college portals that haven’t updated course details in years.

• Ads that lead you in circles before showing any real information.

It’s frustrating.

Because you’re not just looking for a name or a rank. You’re looking for a place that will shape your next three or four years, maybe your entire career.

Question 2: “Does the course I’ve chosen have a good future? What do I do after graduation?”

This is where most students hit a wall.

Maybe you’ve chosen Psychology, Fine Arts, Design, or even Liberal Studies, but you’re worried.

“Will I find a job after this?” “What kind of skills will I actually gain?” “What’s the career path like post-degree?”

Unfortunately, most college websites stop at basic descriptions. They don’t tell you what skills you’ll gain, what roles you can expect, what salaries look like, or how the industry is evolving.

So you’re left piecing together fragments of information from friends, family, and forums.

And that’s not how ideally career decisions should be made.

Question 3: “Should I just go with what everyone else is choosing, just to be safe?”

We hear this one all the time. When the information isn’t clear, safety becomes the default choice.

So many brilliant students end up picking B.E/B.Tech in Computer Science, B.Com, or BBA, not because that’s what they truly want, but because it feels safe.

But what about the ones who want to go beyond? The students who dream of becoming filmmakers, designers, psychologists, anthropologists, or artists?

Why should “safe” be the only option when the world today runs on creativity, diversity, and specialization?

Where Do Students Find Reliable Information?

Here’s the harsh truth - they don’t.

• Websites are often outdated.

• Calling colleges directly is tedious, and spam calls make it worse.

• Word-of-mouth advice from seniors is limited in quality and diversity.

• Social media is full of marketing, not mentorship.

So students end up juggling between multiple tabs, multiple colleges, multiple doubts, just hoping to land somewhere that feels right.

In this chaos, clarity is the one thing missing.

Enter Appli - Simplifying College Discovery for the Curious Generation

At Appli, we asked ourselves:

“What if we could make finding the right course and college as intuitive as finding your next playlist or restaurant?”

We believe career discovery shouldn’t feel like a maze - it should feel like a map.

So that’s exactly what we built.

🔍 Appli trims down the complicated system into a simple, intelligent interface.

Here’s what makes Appli different:

Search by Course, Or by Keyword

Students can type in what they’re interested in — “Animation,” “Psychology,” “Architecture,” “English Literature,”, and can instantly find nearby colleges (or across India) that offer those courses.

No more random SEO clutter. No more ads. Just accurate, updated information, right from the college.

MindMaps for Clarification

Every student’s journey is unique. Some know what they want; others are exploring.

Our MindMaps guide students through structured decision-making - connecting courses to careers, specialisations, and related domains.

For instance, if you’re exploring “Media Studies,” our mind map will show how it connects to Journalism, Public Relations, Digital Marketing, and Content Creation - along with the skills and career paths tied to each.

MindMap Powered Career Guidance & Insights by Appli

Up-to-Date College & Course Information

Each listing on Appli is verified and frequently updated. We include:

• College details

• Course overviews

• Skills gained post-degree

• Curriculum highlights

• Career prospects

• Salary insights

• Specialisation options

So, students don’t just see the degree title - they understand what it means for their future.

Smarter Discovery, Not SEO-Driven

Here’s something we feel strongly about:

“SEO or fragments of information given by even known people shouldn’t determine a student’s destiny.”

A college with a strong SEO strategy may not be the best fit for every learner.

Appli flips that logic. We help students discover based on relevance, not search ranking.

So, if a student from Bangalore searches for a “BA in Media and Journalism,” we won’t just show the top-ranked or most advertised colleges. We’ll show the ones that truly fit - nearby, relevant, and aligned with their interests.

Because Not Everyone Wants to Be a Computer Scientist

And that’s okay.

Some students dream of exploring Fine Arts. Some want to study Anthropology, Design, or Theatre. Some are passionate about Environmental Studies, Architecture, or Psychology.

Every student has a unique rhythm - and our education system needs to make space for that.

At Appli, we’re building that space.

We’re here for the dreamers, the creators, the thinkers, the students who want to move beyond what’s predictable, and into what’s possible. College is a fertile ground for developing potential. Appli helps you find the right one.

What did you think? Share your thoughts below or forward this to someone who needs to hear it today.